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Analysis of markets, product concepts and licensing partners

> Feasibility
> Annual Plans
Selection of licensing partners and negotiation of agreements

> Licensing-in
> Licensing-out
Development of strategies to enhance license relationships

> Licensor
> Licensee
   
  Goldmarks' principals have experience in a wide range of product categories and led the development of many brand extension licensed products. Four Case Studies are presented below.

Beverages

Condiments

Frozen Food

Produce
 
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